The pursuit of money as an end in itself is making people greedy and commercially oriented. Many farmers are switching over to cash crops to earn more money. This is not the kind of management we should have. We should be concerned with ‘‘Man Management.’ The proper study of mankind is man. Man should learn to be pure in thought, word and deed. This is the highest virtue. We do not require slogan-makers, platform speakers and ‘Yellow, journalists. We need today leaders with integrity and character. As such the aim of management institutes should be to produce such leaders. Their courses should be based on Indian culture and values.

Along with other courses in remaining aspects of management viz: production, accounts, finance and personnel, we should have a course in ‘Indian ethos and values.’ We should concentrate on meeting the basic needs of our country. Our programs should be based on our resources and on our practical ability to achieve the goals. We have also to combine morality with spirituality, in business and other spheres.

All over the world there are numerous institutes of management. They confer the Master’s degree in Business Administration. I do not regard this as the right course for India. In some countries, instead of MBA they have a Master’s degree in Business Science (M.B.Sc.). In our Institute, we should turn out Masters in Man Management (MMM). Our students should develop a broad outlook and prepare themselves to serve the society with sincerity and dedication. They must set an example in morality bring credit to the country by their work and their contribution to the development of the nation. (M, p. 62)