Nityanandam - eternal Bliss, Brahmanandam - Infinite Bliss, and Advaitanandam – non dual bliss are the very nature and form of man. But lured by the momentary sensuous worldly pleasures, man is unable to seek to understand and to enjoy this supreme divine bliss. Unlike the so-called bliss derived from material things, the bliss of the Atma is never tainted by sorrow. If you fill up a vessel with Payasam - a sweet made by boiling a cereal in milk with sugar and then you make several holes in the vessel, what comes out of any or all of these holes will be only the sweet Payasam. Similar is the case with Atmanandam - the bliss of the Atma, which manifests itself in various ways. That is why the sages have named Atma as ananda and described it variously as eternal bliss, supreme bliss, absolute bliss, bliss or wisdom, bliss transcending all the pairs of opposites, pure bliss, unshakable bliss, bliss that is beyond the grasp of the mind, bliss which transcends the three Gunas and so on. When such priceless treasure of bliss is readily available within you, why should you foolishly run after the phenomenal world which brings you trials and tribulations, sufferings and sorrow? (ICS , pp. 151-152)